A marketing & production ecosystem audit gives you one verified picture of the system behind your marketing: every agency and production partner, every scope, every euro. The decisions that follow rest on evidence, not estimates.
Nobody designs their marketing ecosystem. It grows by accretion: agencies brought in for one launch and never stood down, production bought at different prices in different markets, scopes that overlap because nobody sees them side by side. The cost is structural: duplicated work, spend that no one can compare, an operating model that no one can fully describe.
We audit the system as it is, and we do it independently: we take fees only from you, and no commissions from the partners we assess. You know exactly where value leaks before you decide what to change.
We inventory every agency, production company and vendor that serves your marketing, by market and by discipline, with roles, contracts and scopes side by side.
We rebuild marketing and production spend by category, supplier and activity, so every cost becomes comparable against a single baseline.
We trace how work actually flows from brief to delivery — handoffs, approvals, rework — and where time and money are absorbed.
We match scopes, spend and processes against each other to surface overlaps, redundancies and capability gaps, each one qualified and quantified.
A single, documented picture of your marketing and production ecosystem: partners, scopes, spend and processes in one place.
Spend rebuilt by category, supplier and activity: the reference every future negotiation and measurement starts from.
Where scopes duplicate, where capability is missing, and what each is worth, so you know what to address first.
The evidence marketing governance and operating model decisions need next, ready to take into Spend mapping & cost baseline and Operating model & governance design.
See how brands like yours turned an audited ecosystem into a governed, measurable operation.
A marketing ecosystem audit is an independent, documented map of the agencies, vendors, processes and spend flows that feed your marketing function — who does what, at what cost, and where the overlaps are. It covers the full chain, from strategy and creative to production and delivery, and turns it into a verifiable baseline you can act on. VA runs it as an advisor that takes fees only from you, never commissions from the partners we assess.
A focused marketing ecosystem audit typically runs in weeks, not months. We scope it up front, so you know the timeline and deliverables before we start, and your teams and partners keep working while we map.
Yes — and not as a slogan: we take fees only from you, and no commissions from the partners we evaluate. The assessment you get is the one the evidence supports.
Go deeper on cost: a full baseline by category, supplier and activity.
Turn the audit’s evidence into the model and governance that will run your marketing.
