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Partner performance & output quality

Renew, renegotiate or exit on evidence, not on relationships. A partner performance evaluation is an independent assessment of how your agencies and vendors perform against the KPIs, targets and contract terms agreed up front, including the quality of what they deliver, not just what it costs. We take fees only from you, never commissions from the partners we evaluate.
Overview

Partner performance evaluation gives you an objective read on every agency and vendor in your roster: how each performs against the KPIs and contract terms agreed up front, and whether the quality of the output justifies what you pay. Confirmations, renegotiations and exits stop being matters of opinion.

Most partner reviews measure the relationship, not the output. Scores drift towards the people in the room, contract terms go unread after signature, and quality is judged by whoever sits closest to the agency. The consequence: underperformers renewed by habit, strong partners lost in the noise, and no defensible record when procurement asks why.

VA Consulting evaluates each partner against the commitments actually made: KPIs, targets, contract terms, and the quality of the work itself. We are paid in fees by you alone: no commissions, no kickbacks, nothing from the partners we assess. The verdict we give you is the one the evidence supports. The verdict is senior judgement built on evidence — not a score generated by a self-service tool.

How we work

How partner performance evaluation works

Fix the reference frame

We consolidate the KPIs, targets and contract terms agreed with each partner into a single evaluation frame, so every partner is measured against what was actually promised.

Assess the output

We review the work delivered against that frame: quality, consistency and adherence to scope, assessed alongside cost rather than instead of it.

Score against commitments

We benchmark each partner’s performance against the agreed commitments and document gaps, strengths and contract deviations in evidence you can table.

Recommend the next move

We translate the evaluation into a recommendation per partner — confirm, renegotiate or exit — with the evidence to defend it in the room.

Outcomes

What you'll achieve

An objective partner verdict

every agency and vendor rated against agreed commitments, not against the strength of the relationship.

Output quality on record

a documented view of what each partner actually delivers, beyond what it costs.

Defensible renewals and exits

decisions that stand up in front of procurement, finance and the partner across the table.

A stronger negotiating position

documented performance evidence that resets the terms of every renewal conversation.

Some we built from scratch. Some we reinvented.

See how brands like yours turned governance into measured, reported value.

FAQ

Frequently asked questions

Partner performance evaluation is an independent assessment of agencies and vendors against the KPIs, targets and contract terms agreed up front, combined with a review of output quality: what each partner actually delivers, not just what it costs. Run on fees from the client alone, never on commissions from the partners assessed, it gives confirmations, renegotiations and exits an objective, documented base.

In part, and we are transparent about it. Today the active layer is project-closing reports: partner evaluations are anchored to them and to the KPIs, targets and contract terms agreed with each partner. The continuous layer — live KPIs, dashboards and ongoing refinement — is on our roadmap, not yet a fully active service.

No. We are independent and paid only by you — no commission, no kickback, nothing from the agencies and vendors we assess. That is what makes the evaluation credible when renewals, renegotiations and exits are on the table.

Where to go next

KPI & scorecard tracking

Turn agreed commitments into tracked indicators, so performance stays visible between reviews rather than only at renewal.

Continuous improvement & model refinement

Put evaluation results to work: each review cycle sharpens the roster, the contracts and the way partners are managed.